Representation Media and Nash Bustorff-Silva take major stakes in Potencial
Published
Potencial Limited is a Witham-based company incorporated in 2017 that provides data processing, hosting, and advertising agency services. The company also operates as an advertising agency, preparing and placing advertising for clients across various media. A confirmation statement (filed 10 June 2026) shows a restructuring of the company ownership.
Representation Media Ltd increased its position in the business from 51 shares to 15,050 shares. This holding consists of 15,049 A Ordinary shares and 1 B Ordinary share. Nash Bustorff-Silva Ltd joined the cap table as a new shareholder. It acquired 15,050 shares, which are also divided into 15,049 A Ordinary and 1 B Ordinary shares.
Flashnash Holdings Ltd exited the company during this period. It previously held 49 A Ordinary shares. Before these changes, the cap table consisted only of Representation Media Ltd and Flashnash Holdings Ltd. The simultaneous entry of a new corporate shareholder and the large increase in shares held by an existing investor may indicate a recent round. Both Representation Media Ltd and Nash Bustorff-Silva Ltd now hold equal stakes in the company.
Shareholder data
Source: Companies House confirmation statement (CS01) — period to , filed .
Changes in this confirmation statement
| Type | Shareholder | Shares | Change | Share classes |
|---|---|---|---|---|
| Exited | FLASHNASH HOLDINGS LTD | 49 | — | A ORDINARY 49 |
| New shareholder | NASH BUSTORFF-SILVA LTD | 15,050 | — | A ORDINARY 15,049 B ORDINARY 1 |
| Increased | REPRESENTATION MEDIA LTD | 15,050 | +29410% | A ORDINARY 15,049 B ORDINARY 1 |
Current shareholders (2)
| Shareholder | Total shares | Share classes |
|---|---|---|
| NASH BUSTORFF-SILVA LTD | 15,050 | A ORDINARY 15,049 B ORDINARY 1 |
| REPRESENTATION MEDIA LTD | 15,050 | A ORDINARY 15,049 B ORDINARY 1 |
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