ARuVR secures £109.2k in new investment

Immersive training provider Aruvr Limited has raised £109.2k in its latest funding round. Based in Potters Bar, the company was founded in 2018 to deliver an extended-reality (XR) platform for turnkey learning solutions within large corporate and Fortune 500 enterprises. The technology targets organisations in transport, energy, defence, manufacturing and aviation that require secure instruction for high-consequence operations.

The platform utilizes a proprietary measurement called Decision Latency to track the precise time and accuracy of a person's response to safety-critical stimuli. This IMPACT methodology focuses on behavioral measurement across three continents for more than 23,000 users. Current clients include BAE Systems, Coca-Cola, BP and Rio Tinto.

This injection brings the total capital secured by the firm in 2026 to £288.4k, following £281.8k recorded throughout 2025. While LinkedIn data indicates a London headquarters and a headcount of 16, official accounts for the year ended 31 December 2024 recorded an average of 6 employees. The company is ISO 27001 certified, uses Kirkpatrick L3-L4 alignment, receives funding from Innovate UK and is listed on the G-Cloud 15 framework.