Hessel Holdings LLC joins Hyper Targeted Marketing as Charmed One Pty Ltd exits

Charmed One Pty Ltd as trustee for Charmed Family Trust has exited the cap table of Hyper Targeted Marketing Limited, having previously held 40 ordinary shares. The latest confirmation statement (period ending 8 June 2026) also shows that Hessel Holdings LLC has joined the company as a new shareholder with a holding of 15 ordinary shares.

Based in Watford and founded in 2019, Hyper Targeted Marketing Limited provides quiz software for marketing funnels and audience engagement through its ScoreApp brand. The company focuses on delivering tools to enhance marketing strategies and engage target audiences.

Existing shareholders remaining on the register include Dent Global Limited, which maintains the largest holding with 1,500 ordinary shares. The cap table also continues to feature Selina Mary Bolton and Alan John Grant as trustees for The Spacewithin UK Pension Scheme, who hold 100 ordinary shares. Azrights International Ltd retains its position on the register with 15 ordinary shares.

These changes reflect a shift in the minority shareholding blocks of the company. No other share transfers or allotments were recorded during this period. The company continues to operate from its Hertfordshire base with a stable core of founding and institutional investors.