Growzz secures £986k to scale collaborative retail planning tool

A digital platform for Joint Business Plans has helped London-based Growzz Limited secure an estimated £986.1k in new funding. The technology allows consumer-goods manufacturers and retailers to create and manage trading plans or multi-year joint strategies without requiring integration with internal systems.

Founded in 2018, the startup addresses inefficiencies in traditional planning processes that often rely on fragmented data across spreadsheets and emails. By centralising these agreements, the company aims to reduce the loss of institutional memory and improve productivity by up to 30%. Marketing materials suggest users can increase revenue by up to 10% through better-aligned growth opportunities.

Latest accounts for the year ending 31 October 2024 show the business recorded a profit of £1.1k. While the company reported three employees in its formal filings for that period, current LinkedIn data indicates the team has since grown to four members.

The current investment follows a previous funding total of £672k raised throughout 2025. This latest injection of capital was finalised recently (allotment date in June 2026, with filings processed in July).