West Coast Capital Assets Ltd exits TV Squared Limited cap table

West Coast Capital Assets Ltd has exited the cap table of TV Squared Limited, according to the company's latest confirmation statement (period ending 26 May 2026). Based in Edinburgh and founded in 2012, TV Squared Limited developed a measurement and attribution platform for converged television. The firm provides same-day analytics and insights to help brands, agencies, and broadcasters optimize advertising campaigns across linear, addressable, and streaming TV. The platform enables advertisers to measure campaign performance, maximize reach, and identify target audiences to drive business growth.

The departure of West Coast Capital Assets Ltd follows a period where the entity was recorded with a zero shareholding. Innovid Corp remains the most substantial shareholder on the cap table, holding 710,971 shares.

Other entities listed in the filing with zero shares include Luxury Holdings LLC, Smeaton & Associates Ltd, and 4J Studios Ltd. The updated filing provides a factual snapshot of the current ownership distribution for the Scottish software business. These administrative updates to the shareholder register confirm the exit of West Coast Capital Assets Ltd while Innovid Corp maintains its primary stake in the developer.