Epsom-based Dic Products secures £45k for men's suncare expansion
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Reducing the incidence of skin cancer among men is the core mission of Dic Products Limited, which has just secured £45k in its latest funding round. The Epsom-based company focuses on the manufacture of perfumes and toilet preparations, specifically targeting the men's skincare and suncare market. This latest injection of capital values the business at £746.2k.
Founded in 2024, the company operates under the brand name DIC. Its product range includes aftershave, shaving preparations, shampoo, perfumes, and oral hygiene preparations, alongside its primary focus on skin and sun care. The business aims to address a specific health disparity: men are 69% more likely to die from skin cancer than women. With more than 86% of skin cancer cases considered preventable, DIC develops products designed to encourage regular sun protection use among male consumers.
The company currently employs five people and is headquartered in Surrey. Its digital presence and product services are built around driving cultural change to reduce the surge of skin cancer cases caused by UV exposure.
This £45k round follows several previous funding events since the company's incorporation. In August 2025, the business raised £100k at a valuation of £1.1m. Earlier that year, in February 2025, it secured £22k at a £236k valuation. Its initial funding in August 2024 consisted of £23k at a valuation of £73k. The current post-money valuation of £746.2k is a decrease from the £1.1m valuation recorded in mid-2025.
The documentation for this latest allotment was filed in May 2026, following an allotment of shares in March 2026. DIC continues to operate from its base in Epsom, focusing on the retail and manufacture of its specialized cosmetic and protective lines.
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