FPE III GP LLP takes multi-million share stake in 15gifts Ltd
Published
15gifts Ltd, trading as Humara, is a Crawley-based software developer founded in 2009. The company provides an intelligent decision engine platform that uses machine learning and consumer behavioral psychology to optimize online sales journeys for mobile network operators across the UK, US, and Europe.
The company's latest confirmation statement for the period ending 10 June 2026 shows that FPE III GP LLP has joined the cap table with a holding of 2,687,317 shares. This total includes 1,324,240 senior preference shares, 1,250,000 priority preference shares, and 113,077 preference shares. This new entry follows the exit of FPE CAPITAL LLP, which previously held 95,818 preference shares at the start of the period.
FPE III GP LLP is also a shareholder in Aloha Topco Limited. The filing confirms a change in the company's equity structure from the previous reporting period, with the new holding of 2,687,317 shares replacing the previous 95,818 shares held by FPE Capital LLP. No other major shareholder changes were recorded in this filing.
Shareholder data
Source: Companies House confirmation statement (CS01) — period to , filed .
Changes in this confirmation statement
| Type | Shareholder | Shares | Change | Share classes |
|---|---|---|---|---|
| Exited | FPE CAPITAL LLP | 95,818 | — | PREFERENCE 95,818 |
| New shareholder | FPE III GP LLP | 2,687,317 | — | SENIOR PREFERENCE 1,324,240 PRIORITY PREFERENCE 1,250,000 PREFERENCE 113,077 |
Current shareholders (1)
| Shareholder | Total shares | Share classes |
|---|---|---|
| FPE III GP LLP | 2,687,317 | PREFERENCE 113,077 SENIOR PREFERENCE 1,324,240 PRIORITY PREFERENCE 1,250,000 |
Contact the editorial team at [email protected]