Intent Technologies raises £254k to scale shopping platforms

An estimated £254.3k has been raised by Intent Technologies Ltd to support its digital wishlist and product data tools. Based in London and incorporated in 2018, the firm focuses on creating smarter ways for consumers to save and share products.

The business operates Kinderlist.com, a gift discovery platform for children launched in 2019, and a newer consumer brand called Basket. This second venture allows users to monitor prices and organize items from various online stores. Other activities include data archiving, software installation, disaster recovery, and the setup of personal computers or peripheral equipment.

Financial records for the year ending 31 December 2024 report a headcount of three employees, though social media profiles indicate a team of eight staff. Previous capital raises include two £639.8k rounds in September 2023 and a £1.6m seed round in August 2023. A prior seed round in October 2021 raised £1.6m at a £5.2m valuation, following a £100.5k round in May 2021 at a £4.6m valuation.

The company also secured £100k at a £1.3m valuation in October 2020 and £155k at a £1.2m valuation in October 2019. This latest investment involved an allotment of shares in December 2025, with formal documentation filed in June 2026.