Cricket travel specialist Follow On Tours secures £50.8k investment

Designing bespoke cricket travel itineraries is the primary focus of Follow On Tours Limited, which has recently secured an estimated £50.8k in new funding. This investment values the Melton Mowbray-based consultancy at approximately £500k. The business operates as an introducer, connecting clients with specialist Destination Management Companies to facilitate ground-only travel arrangements.

Incorporated in March 2024, the firm addresses the logistical needs of sports fans by coordinating match tickets, accommodation, and transfers. Its service model includes arranging hospitality and excursions at various international cricket destinations. These arrangements are delivered through a network of ground operators who manage the local components of each tour.

The capital injection follows a share allotment that took place in July 2026. Official documentation regarding the transaction was filed with Companies House in August 2026.